This video explains exactly what a flat fee listing service is and how it works. Have you ever thought that real estate commissions are too high? Believe me, you’re not alone. These last few years saw dramatic increases in home prices, and since real estate commissions are based on a percentage of the sales price, commissions skyrocketed, even though there was no more work involved for the agents. Since many homes were selling very quickly, sometimes the first day on the market, the listing agent’s work was negligible, and yet commissions skyrocketed to the moon. This means some agents were earning thousands of dollars per hour based on their actual hours of labor. And guess who paid those outrageous fees? Homeowners like you.
I’ve been writing since 2008 how the real estate industry must evolve because of a two-edged sword it faces. The first edge is the death of traditional advertising, including print newspapers, magazines, T.V. and radio, bill boards, mass mailings, and robocalls. We’ve all been watching traditional advertising die a slow death. The second death knell of the traditional bricks and mortar brokerage model are the advances in technology and the powerful Internet which gives buyers access to all listings everywhere instantaneously. It’s an amazing and wonderful change, at least for consumers like buyers and sellers. More about this later, but this means sellers don’t need listing agents to find buyers, because buyers find their homes on the Internet on the MLS sites and the syndicated sites.
But the traditional bricks and mortar brokerage has been slow in responding to all these changes. Why? You’ve heard the saying, “Follow the money”? That silly little cliche leads to a lot of answers, doesn’t it?
In the real estate industry, they’ve been desperate to protect their big commissions, and that has made adapting and changing their business models and their commission structures extremely painful for them. And who gets the short end of the stick with that traditional model? You do, you the seller and you the buyer. Don’t worry, help is on the way. The entire industry is undergoing incredible changes that are being forced on them.
This is why I created a flat fee listing service for homeowners in the state of Washington. Check out this video, and if you or anyone you know is planning to sell their home, share this video with them. They can literally save tens of thousands of dollars.
You can complete the online application under the dropdown menu, and you can call or text me at 360-775-5424.
